Pop singer Anne‑Marie has a sparked debate after revealing the name she chose for her second child with husband Slowthai, with some fans branding the name “diabolical”.
Unusual celebrity baby names have become a popular trend, with stars opting for monikers that stand out from the crowd. From quirky to deeply meaningful, these names often spark public debate and curiosity. Notable examples include Elon Musk and Grimes naming their child “X Æ A-12,” which stirred confusion and intrigue, or Gwyneth Paltrow and Chris Martin’s daughter, Apple. These bold choices reflect a desire among celebrities to break from tradition and create names that make a statement.
Now, in a recent appearance on This Morning, Anne‑Marie shared that her baby boy is named Forever Sugar. Much of the discussion centers on whether the name is bold or overly symbolic. Social media users had strong reactions to the decision.
Why she picked “Forever Sugar”
When asked, Anne‑Marie explained that Forever is a tribute to her grandmother, who “always signed cards” using the phrase “forever and always,” a habit her mother and sister continued. She said Sugar as the middle name references her own diagnosis of gestational diabetes during the pregnancy.
On This Morning, she revealed “I’ve got gestational diabetes this time, though. So yeah, that’s annoying because I can’t eat cereal or bread.” She also admitted “The other day I really wanted to eat a steak and I’ve never eaten steak in my whole life.”
Anne‑Marie shared that her baby boy is named Forever Sugar. Credit: Instagram
Reaction from fans and critics
Hosts Cat Deeley and Ben Shephard called the name “cool,” but reactions online were sharply divided.
A commenter on X wrote “Forever? Poor little kid,” while another posted “Forever Sugar. Well, he’ll be changing his name by deed poll as soon as he’s old enough.”
Others were harsher: “Naming your baby after your diabetes is diabolical,” someone said; and another added “Calling your kid Forever Sugar is definitely going to get its head flushed down the bog at school.”
New single, motherhood and past struggles
Anne‑Marie used the TV appearance not only to share the name but also to talk about her new single DEPRESSED, saying it documents how she handles dark personal struggles. She released the track after taking a break from music to focus on motherhood, having welcomed daughter Seven in February 2024 and son Forever Sugar in May 2025. She admitted she was nervous about how the song would be received after stepping away from public life to care for her children.
Legal drama and a health update
The star and her husband were involved in a high-profile legal case last year when Slowthai was tried on allegations of rape; he was later acquitted. Anne‑Marie addressed the ordeal on Instagram, calling it the “hardest year yet.” She also confirmed her gestational diabetes diagnosis and shared that she couldn’t eat certain staples like bread or cereal during the pregnancy.